Walk-Into-Wednesday

Well well, another walk-into-Wednesday is nearly upon us. For those that aren’t aware, the idea of walk-int0-Wednesday is to spread awareness of the plight of people walking while looking at their phone, rather than where they are walking.

There’s fun for everyone, humanity to improve and even a nifty points system. Here’s how it works…


Base Points

Walk into someone that is looking at their phone, not where they are walking: 100 points

Spot someone coming toward you (looking at their phone, not where they are walking). Stop walking, and let them walk into you: 200 points per metre

In the reflection of an oblique shop window, spot someone tailgating you (looking at their phone, not where they are walking), stop walking and let them walk into the back of you: 1,000 points

Identify someone tailgating you, (looking at their phone, not where they are walking). Also spot someone coming toward you (looking at their phone, not where they are walking). Hold a steady course, and at the last moment jump out of the way and have the two people walk into each other: 6,000 points


Bonus multipliers

The person apologises to you: 1.5x

The person yells at you: 1.5x

The phone makes contact with the person’s forehead: 1.7x

It was an iPad: 2x

The phone gets dropped: 2x

The phone gets dropped and appears to be beyond repair: 3x

The person cries and/or shreiks: 2x

The person falls to the ground: 3x

The person falls to the ground and apologises, from the ground: 4x

The person, one way or another, is killed during the exchange: 1.5x


So happy bumping people, get out there and help make the world a place where people look where they are walking, not at their phone.

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